Author: Hudson Fuggle

Harley Street Medical Association, BID Proposal Launch

The aim is to bring key stakeholders together around a table with the shared value of seeing the Harley Street Area develop and continually grow into a sustainable, secure and globally recognised business improvement district (BID). The Harley Street Area boasts being a distinguished medical area of excellence in the U.K., with a celebrated history… Read more »

The CDA’s brand new Grey-to-Green Strategy

The CDA is one of our most established Business Improvement Districts, at Primera we’re excited for a number of new projects at CDA to commence and truly shape the surrounding areas of Holborn, Clerkenwell, Farringdon, Bloomsbury, and St Giles. At Central District Alliance, we understand that safe, inclusive, and sustainable spaces have a significant positive… Read more »

The Old Street District Partnership’s Community Pot

The Old Street District business partnership is supporting the inspiring work of community groups, charities and social enterprises with £20,000 being allocated to back local causes this year. Local groups were invited to apply with individual grants of up to £5,000 available. The creation of the Community Pot built on the recent work of the… Read more »

Long Acre Business Alliance

Long Acre

Established property and land owners have joined forces to form the Long Acre Business Alliance, providing significant investment in the area and improving the environment for all to enjoy. Primera have been awarded the contract to manage the Long Acre Business Alliance, working with partners to provide cleaner streets and opportunities to celebrate Long Acre… Read more »

Primera attends MIPIM 2019


Boarding the plane at Stansted Airport on a grey, stormy Tuesday morning earlier this month, I couldn’t help the wry smile. Without asking any of my fellow passengers, it was obvious with all the business attire on show, that the vast majority were on their annual pilgrimage to MIPIM – the major international property conference held in Cannes each… Read more »

Victoria Westminster BID

Victoria Westminster BID

The Victoria Westminster BID is a business collective working together under the guidance of the Victoria Business Improvement District. The Partnership was established in October 2016 and local businesses voted overwhelmingly in favour of establishing Victoria Westminster as London’s 60th BID in late 2018. While arguably one of the most iconic parts of central London,… Read more »

Go-ahead for first medical Voluntary led partnership in Harley Street

Harley Street Medical Area

In the fall of 2018, Primera Corporation was commissioned by the Howard de Walden Estate to explore the feasibility of developing a more formalised business partnership for the Harley Street Medical Area. The aim was to explore bringing together a range of voluntary stakeholders with the Howard de Walden estate as an exciting business collective…. Read more »

Harley Street Medical Area

Harley Street Medical Area

Following the completion of a positive feasibility study commissioned by Howard De Walden, it is clear there is an appetite for a business-led, voluntary partnership to be established in the Harley Street Medical Area. Primera are now establishing this partnership with the Howard De Walden estate and other key stakeholders within the Harley Street Medical… Read more »

Victoria Westminster becomes a BID

BID Proposal

Businesses vote through multi-million pound investment plan for Victoria Westminster Local businesses have voted overwhelmingly in favour of establishing London’s 60th Business Improvement District (BID) to deliver ambitious improvements in the area that includes Parliament Square and Westminster Abbey. 83% of businesses voted ‘yes’ at the ballot (97% by rateable value) with a 57% turnout,… Read more »

Primera MD Ruth Duston recognised with OBE in Queen’s Birthday Honours

Ruth Duston OBE

We are delighted to announce that Primera’s MD, Ruth Duston, has been awarded an OBE in the Queen’s Birthday Honours. Recognised for her significant contribution to businesses in the capital, Ruth has been involved with Business Improvement Districts and business partnerships for almost two decades, representing thousands of businesses and employees and contributing to the… Read more »